Ogilvy Primary Contact is the specialist business-to-business practice within the Ogilvy Group.

Business advertising makes unique demands of the marketer and their agency. It must speak knowledgably to a well-informed target audience, it must find drama and simplicity in often complex products and services, and it needs ideas that are big enough to work across a variety of  media.

We believe that it is possible to meet these challenges with  impact and creative flair.